Last Updated: August 2026
This Cookie Policy explains how kalaay Digital (“we”, “us”, or “our”) uses cookies and similar tracking technologies (such as pixels, beacons, and local storage) when you visit our website [https://kalaaydigital.com].
This policy should be read alongside our [Privacy Policy], which explains how we collect and process your personal data.
1. What Are Cookies?
Cookies are small text files stored on your computer, tablet, or mobile device when you visit a website. They are widely used to make websites work efficiently, improve user experience, analyze traffic, and support advertising/marketing efforts.
2. Types of Cookies We Use
We classify cookies into the following categories:
A. Strictly Necessary Cookies
These cookies are essential for the operation of our website. They enable core functionalities such as security, network management, and page navigation. You cannot disable these cookies through our cookie settings.
- Examples: Session IDs, security tokens, cookie consent preferences.
B. Performance & Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us know which pages are most popular and how visitors move around the site.
- Tools Used: Google Analytics, Google Search Console.
- Data Collected: IP address (anonymized), pages visited, time spent on site, device/browser type.
C. Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences, form details, or language settings.
D. Targeting & Advertising Cookies
These cookies may be set through our site by our advertising partners (e.g., Google Ads, Meta/Facebook) to build a profile of your interests and show you relevant marketing ads on other platforms.
- Tools Used: Meta Pixel, Google Ads Remarketing Tags.
3. Detailed Cookie Table
Below is a breakdown of the cookies used on our website:
| Cookie Name | Category | Purpose | Duration |
| _ga, _gid | Performance | Used by Google Analytics to distinguish unique users and analyze traffic. | 2 years / 24 hours |
| _fbp | Targeting | Used by Meta (Facebook Pixel) to deliver and measure targeted ads. | 3 months |
| cookie_consent | Necessary | Stores the user’s cookie consent state for the current domain. | 1 year |
4. How Can You Control Cookies?
Under UK GDPR and PECR, you have full control over non-essential cookies. You can manage or withdraw your consent at any time:
A. Our Cookie Consent Banner
When you first visit our site, a Cookie Preference Banner will appear. You can click “Accept All”, “Reject Non-Essential”, or customize your preferences by category. You can update these settings at any time by clicking the “Cookie Settings” link in our website footer.
B. Browser Settings
Most web browsers allow you to manage or block cookies through their settings menu. Please note that blocking essential cookies may affect website functionality.
- Google Chrome: Settings > Privacy and security > Third-party cookies
- Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Block all cookies
- Microsoft Edge: Settings > Site permissions > Cookies and site data
5. Contact Us
If you have any questions or queries regarding our Cookie Policy, please contact us at:
- Company Name: kalaay Digital
- Email Address: [Insert Contact Email]
- Website: [https://kalaaydigital.com]
- Office Address: London, United Kingdom